Since its launch, Instagram’s Reels feature has attracted the attention of the community. Like Tiktok, Instagram Reels is a place for users to create, discover, and share short entertaining videos. This is a great way for users to express their creativity as well as earn money to increase their income. Can you make money with Instagram Reels? In this article, Optimal FB Agency will answer this question, let’s follow along!
Learn about Instagram Reels
Reels is a new feature on Instagram that allows users to create and share short videos ranging from 15 – 60 seconds in length. This feature was developed to compete with TikTok. When using Instagram Reels, users can create attractive videos by adding unique effects, images, text,…
By sharing these videos on their profile pages or in the Instagram Stories section, users can interact with the community in a more creative and interesting way. Not only is it a feature for users to entertain and connect with the community, but Instagram Reels provides opportunities for creators and businesses to reach and interact with the audience. By creating short, engaging videos, they can attract attention from followers. Businesses can promote products and brands in a unique way.
Can I make money with Instagram Reels?
As an Instagram user, you can absolutely make money from creating engaging content on Reels. Previously, Instagram launched the Reels Play program to provide earning opportunities for users. Qualified content creators who create videos that meet the view requirements will receive a payment. In addition, Instagram Reels also offers many other money-making opportunities for users such as affiliate marketing, brand promotion,…
However, to be able to make money from the Instagram Reels feature, users need to build a solid presence on Instagram and maintain a certain number of followers. Furthermore, content creators need to fully meet the requirements of Instagram Reels’ monetization policy. Including living in an eligible country, complying with Instagram Community Guidelines, Meta Payment Terms,… Most importantly, to make money from the Reels feature, users need creativity, unique and attractive content. In addition, please see more information about How many steps are there in an effective social media strategy?
10 effective ways to make money from Instagram Reels
After getting the answer to the question: “Can I make money with Instagram Reels?”, let’s explore ways to make money from this feature as follows:
Earn money through Reels Play Instagram
Reels Play is a special program for those invited to join by Instagram. By joining the program, you can monetize your Reels content. The program’s operating mechanism is similar to Facebook Reels. Once your account receives an invitation, you can activate this program through the Instagram pro dashboard. After that, you can make money based on the number of video views, the number of Reels created, or Reels on special topics.
Only qualified Instagram accounts can make money using this method. These are business accounts or creators living in the US who are at least 18 years old, comply with Instagram’s monetization policies, and have a large number of followers.
Become an Affiliate with Reels Instagram
Affiliate marketing is a form of making money online that is no longer strange to those operating in the MMO field. You can use the Swipe Up feature to insert affiliate links into Reels videos. This way you can share links to products and services and thereby receive commissions for each transaction made through the link. To make money in this form, you need to choose the right product, create attractive content, provide exclusive discount codes for followers, and comply with Instagram policies.
Monetize sponsored content
If you have a certain amount of followers on Instagram Reels, you can make money from sponsorships from brands or businesses. They will pay you to create videos promoting their products and services in Reels. To make money in this form, you need to find a way to increase the number of followers on Reels. By creating quality content on Reels, actively interacting with followers, or running ads.
Make money from advertising on Reels
If you want to earn from ads on Reels, you need to meet conditions such as complying with Instagram’s partner monetization policies, you must be 18 years of age or older, live in countries eligible for advertising, and must have a business account. When eligible, you will receive an invitation on your profile page or notification on Instagram. Now you can make money by placing ads in publicly shared footage. Creator followers can see ads while watching footage without being bothered.
Earn money from Instagram giveaways
When you are an Influencer or KOL with a certain number of followers on Instagram Reels. If you create an attractive video that receives the love of many people, they will support you with attractive gifts on Instagram such as stars, roses,… You can earn money by exchanging these gifts for cash equivalent to 0.01 USD per star. Instagram creators can receive payouts when their gift balance reaches $25 or higher. You need to add a payment account if you want to earn money from gifts. This form of monetization is limited in time to 5 months.
Partner with brands on Instagram
This is one of the great ways to make money on Instagram Reels. When you can create promotional videos, review products, and introduce services of your favorite brands. First of all, you need to reach out to brands that match your style and message. Next, create a professional introduction and partnership proposal. You can offer to introduce products and services in exchange for a commission. With this method, you not only have more income but also build a personal brand.
Selling rights to use content on Reels
If you really have the ability to create videos with unique and creative content on Reels, you can sell the rights to use the content to brands. They can use your content for advertising or other purposes and you will receive a commission or usage fee.
Create and sell digital products
With your understanding and creativity, you can create high-quality instructional or entertaining Reels to sell to your audience through platforms like Patreon, Gumroad, or OnlyFans. To make money in this form, you need to determine the field you want to create content in and then create instructional videos, share knowledge, or entertain based on your expertise. If you want to attract viewers and increase your income, create multiple content packages with different features for customers to choose from. Digital products include applications, games, ebooks,…
Sell directly through Reels
Just like YouTube, you can make money from promoting and selling your own products. Create creative and engaging videos to attract customers. If you want to create sales promotional videos, you need to identify the target customers you want to reach and create quality content about products and services. Next, add images, sounds, and effects to make the video attractive. Next, link your video to your website or online store to drive customers.
Become a consultant
When you have a good number of followers and interactions on Instagram, you can share your experiences on how to make money from Instagram with others. Many creators and brands are looking for consultants to help them build their brands on Instagram. If you become a consultant, you can help others build their brands and increase their income.
At this point, you have got the answer to the question: “Can I make money with Instagram Reels?”. Hopefully, the information we have shared above will help you in choosing the right form of monetization to increase your income through Instagram Reels.
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FAQ
Depending on each person’s ability, the amount of money earned from Instagram Reels is different. Furthermore, depending on where you live and the monetization strategy you use, the amount of money you earn will also vary. Creators living in the US can make money through the Reels Play program, Reels Instagram giveaways, affiliate marketing,…
Previously, Instagram Reels allowed users to make money through the Reels Play Bonus program. Payments are paid when content creators sign up for the program and have up to 150 Reels videos. The bonus amount is determined based on the number of plays, number of Reels videos and other factors. This form of monetization is only available to qualified creators. Instagram also offers many other types of monetization: affiliate marketing, making money from advertising, creating and selling digital content,… for users.
