Concerns about fraudulent and financially deceptive activities have led Facebook to issue a ban on advertising related to crypto. Although Facebook has relaxed, ads related to crypto issuance for fundraising purposes remain prohibited on Facebook. This has raised doubts among businesses operating in the crypto sector, prompting the question: “Can you advertise crypto on Facebook?”. Follow this article by Optimal for your answer!
For more details please see: facebook ads cryptocurrency
About crypto
Crypto, is a form of virtual currency issued based on blockchain projects. Currently, many countries recognize and highly favor this type of currency. Crypto serves as a means of transaction, similar to traditional currency, on blockchain technology platforms in various countries. Popular crypto includes Bitcoin, Ethereum, Dogecoin, Tether, Binance Coin, USD Coin,…
Crypto operation differs from traditional currencies, especially in its decentralized nature. Crypto operates on a decentralized network with the participation of numerous peer users. Investors will conduct transactions directly with each other through peer-to-peer computer systems without relying on third parties. Consequently, it is difficult to execute the identities of the parties involved in transactions, in particular to the refund issues.
This decentralization is a key reason Facebook, in early 2018, deployed a ban on all crypto-related ads due to concerns about fraudulent activities and misleading ads.
Can you advertise crypto on Facebook?
Before the ban, Facebook’s restrictions posed challenges for businesses in this industry. While the ban has been relaxed, advertising related to crypto for the issuance of virtual currencies (ICO) for fundraising remains prohibited on Facebook. It has been affected directly in tém of reaching customers.
Despite the ban, Facebook still provides opportunities for legitimate businesses to operate and crypto ads. Particularly in May 2019, Facebook relaxed NDL. However, activities related to crypto are still restricted.
You can promote the following content with prior written permission from Meta:
- Platforms, applications, or software allow people to exchange virtual and real currency, including instant transactions, margin trading, futures trading, and other cryptocurrency-related asset trading tools.
- Platforms, applications, or products allow people to borrow or lend virtual currency.
- Virtual wallets or devices and software enable secure storage, along with additional services like buying, selling, exchanging crypto, depositing, or earning interest on coins.
- Software or hardware facilitates the mining of virtual currency assets.
To run crypto ads on Facebook, advertisers must comply with Facebooj’s strict regulations. Specifically, targeting ads should not focus on individuals under 18 years old. Additionally, these following countries allow Facebook crypto ads: Australia, Austria, Canada, Estonia, Finland, France, Germany, Gibraltar, Hong Kong, Indonesia, Japan, Luxembourg, Malaysia, Malta, Norway, Philippines, Singapore, South Korea, Sweden, Thailand, United Arab Emirates, United Kingdom, and the United States.
Regulations for advertising crypto on Facebook
Launching successful Facebook Crypto Ads campaigns requires advertisers to comply with strict rules and policies. you must submit a written request for advertising authorization to Meta using this form: https://www.facebook.com/help/contact/532535307141067.
Advertisers must provide evidence demonstrating that their activities are fully licensed, submitting licenses or registrations as required. When requesting advertising authorization from Meta, advertisers must also prove they are fully licensed or registered in the countries where they plan to advertise. Advertisers must comply with all existing laws in the targeted advertising countries.
Once advertisers submit a request for advertising authorization to Meta, the approval process involves a thorough review of their eligibility to run ads. Facebook relies on applicant information and various sources to determine the eligibility of advertisers when running crypto ads. It means not all applications are eligible to advertise crypto products and services. Regulations regarding crypto ads on Facebook may change over time, so advertisers must regularly update themselves on Facebook’s policy changes.
How to deploy Facebook Crypto Ads campaigns?
To deploy effective Facebook Crypto Ads campaigns, you not only need to comply with policies and regulations but also require advanced techniques to bypass ad restrictions. Crypto is a product that violates Facebook’s policies, so advertisers must understand Facebook’s scanning mechanisms to have a suitable evasion methods.
Key techniques that advertisers need to enhance for successful crypto ad campaigns include feeding a backup ads account system, creating an intermediary website, and cloaking blackhat.
Feeding a backup ads account system
Running ads for products that violate Facebook policies, such as crypto, often leads to ad account deactivation. Advertisers should establish a backup ads account system to replace a disabled account promptly. Building a backup ad account system with high trust, stability, and strength is crucial for running ads.
There are various ways to create a backup ads account system. However, renting an ads account from Optimal Agency is the easiest way. Optimal FB Agency provides Facebook Agency accounts with high trust and affordable, along with many offers. You can be assured about the quality of Optimal FB’s accounts. Namely, campaign approval, strong spending, fast ads approval, best bidding price, rarely get locked,…
We possess an extensive account resource that meets all customer needs. Optimal will check carefully and assign an account to each customer and carefully checked. Consequently, you will have complete control over creating and managing campaigns, ad sets, and boost ads with high budgets. When renting our service, you don’t need to worry about payment card issues.
Our expert team will support and assist 24/7 throughout the rental process. We provide such as: Free account setup, cloaking black, content advice, advertising optimization,… Additionally, Optimal FB offers attractive deals for purchasing Fanpages. Ourr expert will handle any issues related to policy-violating accounts. For further detail you can contact via hotline: +84 5 6410 4104
Creating an intermediary website and cloaking black hat
Creating an intermediary website is one of the factors contributing to the success of crypto ad campaigns on Facebook. You can create an intermediary website using landing pages or Blogger. Subsequently, using tools to cloak blackhat helps Facebook’s AI avoid scanning violating content on the page, preventing ad deactivation and ad account bans.
Cloaking blackhat techniques require a certain level of expertise, precision, and carefulness. If you have limited experience in cloaking blackhat and want to deploy successful Facebook Ads campaigns, you should use our service. Optimal FB Agency will assist you to cloaking blackhat.
Process for deploying crypto ads campaigns
The process of running Facebook crypto ads involves first creating a clean bait campaign. Once Meta approves the bait campaign, you redirect the AI bot’s traffic from Facebook to the campaign containing the blackhat. After successfully redirecting the campaign, you can let the clean bait campaign run with a suitable budget at the same time with the crypto ad campaign. This approach enhances the strength of Facebook crypto ads campaigns.
Through the shared information, we have addressed some aspects of the question, “Can you advertise crypto ads on Facebook?”. Hope that you now have knowledge to deploy successful Facebook crypto ads campaigns.
For this event, it could be because you don’t meet the requirements to run this ads. You will need to submit an application to Meta for advertising permission, and Meta must approve before you can proceed with running these ads. If the rejection is due to the linked account not being approved, and you believe it’s a mistake, you can appeal the decision.
You can run crypto-related ads without Meta’s permission, but you must comply with all existing laws in the countries where you plan to advertise:
Tax services for cryptocurrency companies.
Events, educational activities, or news related to crypto and blockchain technology, provided they do not facilitate or provide crypto products or services.
Services and products based on blockchain technology that are not virtual currencies (e.g., non-fungible tokens or NFTs).
Cryptoc wallets allowing storage but not providing additional services such as buying, selling, or exchanging cryptocurrencies.
